The purpose of this paper is to establish the profile of the foreign visitor that attended the UEFA Euro 2004 Championship in Portugal, namely in the Minho region. Data were collected through a one-to-one inquiry carried out before the matches that took place in Braga e Guimarães. The survey...

The purpose of this paper is exactly to approximate the tourism economic impact of the UEFA Euro 2004 in Portugal. The survey concentrates on the immediate, direct and short-term additional revenue brought into one region by the foreign sport event spectators. One innovating aspect of this paper...

The main purposes of this paper are (i) to analyze the regional promotion strategies of the UEFA Euro 2004 and (ii) to contribute for the improvement of planning and implementation strategies of tourism marketing at regional level. Data regarding these strategies were collected and synthesided....

The purpose of the present paper is to present a survey designed to describe and to explain the extension and the composition of sport consumption in Portugal. The survey is based on a representative national inquiry. The population is questioned for the first time directly on their sport...

This paper is meant to be a humble contribution to motivate portuguese universities to develop a new academic teaching and research field. Sport Journalism was an important content of my graduation in Sport Sciences (I had chosen it as my major field of study) and of my present PhD studies at...

Esta comunicação não pretende ser a apresentação de um qualquer projecto de investigação, mas sim motivar todos os responsáveis municipais pelo desporto e lazer a aderirem com as suas câmaras municipais ao projecto PLANO DE DESENVOLVIMENTO DESPORTIVO MUNICIPAL – PDDM – do Núcleo de...

The main objective of the present paper is to present a survey designed to describe and to explain the extension and the structure of the demand of sport merchandise and sport services in Portugal. The Portuguese population is questioned for the first time directly on their sport expenditures....