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Consumer behavior : a decision-making approach
Walters, C. G.
-
1989
Persistent link: https://www.econbiz.de/10013500051
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2
Some evidence of how influencers of marketing decisions have broadened over time
Walters, C. G.
- In:
Mid-South business journal
6
(
1986
)
2
,
pp. 3-7
Persistent link: https://www.econbiz.de/10001070551
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Perceived quality of fifty selected journals : academicians and practitioners
Fry, Elaine H.
- In:
Journal of the Academy of Marketing Science
13
(
1985
)
1
,
pp. 352-361
Persistent link: https://www.econbiz.de/10001020253
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