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  • Search: person:"Wareham, Jonathan D."
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Year of publication
Subject
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Corporate Governance 1 Corporate governance 1 Internet marketing 1 Marketing cooperation 1 Marketingkooperation 1 Online-Marketing 1 Spain 1 Spanien 1
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Online availability
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Undetermined 1
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 1 Aufsatz in Zeitschrift 1
Language
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Undetermined 2 English 1
Author
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Fox, Paul B. 3 Wareham, Jonathan D. 3
Published in...
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International journal of e-business research : an official publication of the Information Resources Management Association 2 International Journal of E-Business Research (IJEBR) 1
Source
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ECONIS (ZBW) 1 OLC EcoSci 1 RePEc 1
Showing 1 - 3 of 3
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Governance mechanisms in Internet-based affiliate marketing programs in Spain
Fox, Paul B.; Wareham, Jonathan D. - In: International journal of e-business research : an … 6 (2010) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10003925694
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Governance Mechanisms in Internet-Based Affiliate Marketing Programs in Spain
Fox, Paul B.; Wareham, Jonathan D. - In: International Journal of E-Business Research (IJEBR) 6 (2010) 1, pp. 1-18
Internet-based affiliate marketing programs have emerged as one of the fastest-growing methods for online retailers to acquire customers and increase sales by tapping into the power of independent web sites to reach a large, diverse audience of potential customers. However, while these programs...
Persistent link: https://www.econbiz.de/10011140587
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Cover Image
Governance Mechanisms in Internet-Based Affiliate Marketing Programs in Spain
Fox, Paul B.; Wareham, Jonathan D. - In: International journal of e-business research : an … 6 (2010) 1, pp. 1-19
Persistent link: https://www.econbiz.de/10008442245
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