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Search: person:"Wortzel, Lawrence H."
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Wortzel, Lawrence H.
32
Vernon-Wortzel, Heidi
10
Bauer, Raymond A.
4
Deng, Shengliang
3
Austin, James E.
2
Carson, David
2
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Wortzel, Heidi Vernon
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The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
4
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3
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2
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2
Business Horizons
1
Business horizons
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1
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Perspectives on international marketing - re-issued
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The Black consumer : dimensions of behavior and strategy
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ECONIS (ZBW)
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1
New product development in industrializing countries
Vernon-Wortzel, Heidi
;
Wortzel, Lawrence H.
- In:
Perspectives on international marketing - re-issued
,
(pp. 140-157)
.
2012
Persistent link: https://www.econbiz.de/10009684063
Saved in:
2
Strategic management in the global economy
Vernon-Wortzel, Heidi
;
Wortzel, Lawrence H.
-
1997
-
3. ed.
Persistent link: https://www.econbiz.de/10000587133
Saved in:
3
Strategic management in the global economy
Vernon-Wortzel, Heidi
(
contributor
); …
-
1997
-
3. ed.
Persistent link: https://www.econbiz.de/10004309775
Saved in:
4
Global strategic management : the essentials
Vernon-Wortzel, Heidi
;
Wortzel, Lawrence H.
-
1991
-
2. ed
Persistent link: https://www.econbiz.de/10004173329
Saved in:
5
Globalizing strategies for multinationals from developing countries
Wortzel, Heidi Vernon
;
Wortzel, Lawrence H.
- In:
The Columbia journal of world business : publ. …
23
(
1988
)
1
,
pp. 27-35
Persistent link: https://www.econbiz.de/10003712519
Saved in:
6
Do neophyte exporters understand importers?
Vernon-Wortzel, Heidi
- In:
The Columbia journal of world business : publ. …
23
(
1988
)
4
,
pp. 49-56
Persistent link: https://www.econbiz.de/10001086835
Saved in:
7
The emergence of free market retailing in the People's Republic of China : promises and consequences
Vernon-Wortzel, Heidi
- In:
California management review
29
(
1987
)
3
,
pp. 59-76
Persistent link: https://www.econbiz.de/10001044164
Saved in:
8
Strategic management of multinational corporations : the essentials
Vernon-Wortzel, Heidi
-
1985
Persistent link: https://www.econbiz.de/10013490533
Saved in:
9
Perceived Export Success Factors of Small and Medium-Sized Canadian Firms
Katsikeas, Constantine S.
;
Deng, Shengliang L.
; …
- In:
Journal of international marketing
5
(
1997
)
4
,
pp. 53-72
Persistent link: https://www.econbiz.de/10007249341
Saved in:
10
Strategic Marketing Fit in Manufacturer-Retailer Relationships: Price Leaders Versus Merchandise Differentiators
Smith, Gerald E.
;
Venkatraman, Meera P.
;
Wortzel, …
- In:
Journal of retailing
71
(
1995
)
3
,
pp. 297-316
Persistent link: https://www.econbiz.de/10006635496
Saved in:
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