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Search: person:"Wright, Lauren K."
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Wright, Lauren K.
7
Chapman, Kenneth J.
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Journal of marketing education : JME
5
Thunderbird international business review
2
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OLC EcoSci
4
ECONIS (ZBW)
3
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1
Are student groups dysfunctional? : perspectives from both sides of the classroom
Chapman, Kenneth J.
;
Meuter, Matthew L.
;
Toy, Daniel
; …
- In:
Journal of marketing education : JME
32
(
2010
)
1
,
pp. 39-49
Persistent link: https://www.econbiz.de/10003957567
Saved in:
2
A diagnostic framework for measuring Web-site localization
Singh, Nitish
;
Toy, Daniel R.
;
Wright, Lauren K.
- In:
Thunderbird international business review
51
(
2009
)
3
,
pp. 281-295
Persistent link: https://www.econbiz.de/10003850873
Saved in:
3
Reducing content variance and improving student learning outcomes : the value of standardization in a multisection course
Meuter, Matthew L.
;
Chapman, Kenneth J.
;
Toy, Daniel
; …
- In:
Journal of marketing education : JME
31
(
2009
)
2
,
pp. 109-119
Persistent link: https://www.econbiz.de/10003869931
Saved in:
4
A diagnostic framework for measuring Web-site localization
Singh, Nitish
;
Toy, Daniel R.
;
Wright, Lauren K.
- In:
Thunderbird international business review
51
(
2009
)
3
,
pp. 281-296
Persistent link: https://www.econbiz.de/10008242896
Saved in:
5
Reducing Content Variance and Improving Student Learning Outcomes: The Value of Standardization in a Multisection Course
Meuter, Matthew L.
;
Chapman, Kenneth J.
;
Toy, Daniel
; …
- In:
Journal of marketing education : JME
31
(
2009
)
2
,
pp. 109-119
Persistent link: https://www.econbiz.de/10008286674
Saved in:
6
Articles - Experiential Learning Exercises in Services Marketing Courses
Gremler, Dwayne D.
;
Hoffman, K.Douglas
;
Keaveney, Susan M.
- In:
Journal of marketing education : JME
22
(
2000
)
1
,
pp. 35-44
Persistent link: https://www.econbiz.de/10006289417
Saved in:
7
Paradigm Shifts in Business Education: Using Active Learning to Deliver Services Marketing Content
Wright, Lauren K.
;
Bitner, Mary Jo
;
Zeithaml, Valarie A.
- In:
Journal of marketing education : JME
(
1994
),
pp. 5-19
Persistent link: https://www.econbiz.de/10006339981
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