//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Yieh, Kaili"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
AHP approach
1
AHP-Verfahren
1
B-to-B brand value
1
B-to-B-Marketing
1
Betriebliche Wertschöpfung
1
Brand image
1
Brand management
1
Business-to-business marketing
1
Customer perceived value
1
Industrie
1
KMU
1
Lieferantenmanagement
1
Manufacturing industries
1
Markenführung
1
Markenimage
1
SME
1
Supplier relationship management
1
Taiwan
1
Technology readiness index
1
Technology-based service
1
Value creation
1
analytic hierarchy process (AHP) approach
1
business marketing
1
cluster analysis
1
emotional value
1
functional value
1
industrial marketing
1
small-and medium-sized enterprises (SMEs)
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
Undetermined
3
English
1
Author
All
Yieh, Kaili
4
Chiao, Yu-Ching
2
Chiu, Ya-Kang
2
Chen, Jiun-shan
1
Tseng, Timmy H.
1
Wang, Yi-Shun
1
Wei, Maggie
1
Wu, Yu-Ting
1
Yeh, Ching-Hsuan
1
more ...
less ...
Published in...
All
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
2
Journal of Family and Economic Issues
1
Journal of business-to-business marketing
1
Source
All
OLC EcoSci
2
ECONIS (ZBW)
1
RePEc
1
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
An investigation of B-to-B brand value : evidence from manufacturing SMEs in Taiwan
Yieh, Kaili
;
Yeh, Ching-Hsuan
;
Tseng, Timmy H.
;
Wang, …
- In:
Journal of business-to-business marketing
25
(
2018
)
2
,
pp. 119-136
Persistent link: https://www.econbiz.de/10011873886
Saved in:
2
The Effects of Technology Readiness on Customer Perceived Value: An Empirical Analysis
Yieh, Kaili
;
Chen, Jiun-shan
;
Wei, Maggie
- In:
Journal of Family and Economic Issues
33
(
2012
)
2
,
pp. 177-183
Persistent link: https://www.econbiz.de/10010863535
Saved in:
3
Understanding the Antecedents to Customer Loyalty by Applying Structural Equation Modeling
Yieh, Kaili
;
Chiao, Yu-Ching
;
Chiu, Ya-Kang
- In:
Total quality management & business excellence : an …
18
(
2007
)
3-4
,
pp. 267-284
Persistent link: https://www.econbiz.de/10007742479
Saved in:
4
Understanding the Antecedents to Customer Loyalty by Applying Structural Equation Modeling
Yieh, Kaili
;
Chiao, Yu-Ching
;
Chiu, Ya-Kang
- In:
Total quality management & business excellence : an …
18
(
2007
)
3
,
pp. 267-284
Persistent link: https://www.econbiz.de/10007730539
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->