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Controversial advertising : transgressing the taboo of gender-based violence
Gurrieri, Lauren
;
Brace-Govan, Jan
;
Cherrier, Helene
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1448-1469
Persistent link: https://www.econbiz.de/10011609149
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Controversial advertising: transgressing the taboo of gender-based violence
Gurrieri, Lauren
;
Brace-Govan, Jan
;
Cherrier, Helene
- In:
European Journal of Marketing
50
(
2016
)
7/8
,
pp. 1448-1469
violent
advertising
representations
and a critical discourse analysis of the defensive statements provided by the client …
Persistent link: https://www.econbiz.de/10014724243
Saved in:
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