Search Results - subject:"Brianza"

Did you mean: subject:"balanza" (231 results)

Pre-event marketing and territorial governance : the case of Monza and Brianza province

Gavinelli, Laura; Morra, Maria Cristina; Di Gregorio, Angelo - In: Qualitative market research : an international journal 19 (2016) 2, pp. 173-203

Persistent link: https://www.econbiz.de/10011598758

Pre-event marketing and territorial governance: the case of Monza and Brianza province

Gavinelli, Laura; Morra, Maria Cristina; Di Gregorio, Angelo - In: Qualitative Market Research: An International Journal 19 (2016) 2, pp. 173-203

mix and governance. Design/methodology/approach A qualitative method was adopted with a case study on Monza and Brianza … Monza and Brianza marketing mixes. Practical implications The research has implications for governance mechanisms and for … Brianza province, and so can help understand how mega events can help a minor territory reposition itself; the research looks …

Persistent link: https://www.econbiz.de/10014987541

Municipalità, lavoro, sviluppo: il contributo dell'Amministrazione comunale di Muggiò per favorire la mobilità e l'occupazione

Suppa, Alberto - Volkswirtschaftliche Fakultät, … - 2009

The paper put his attention on the active economic role of a local institution of Northern Italy against the unemployment and the economic crisis during the 2008. The experience shows the importance of cooperation beetween the municipal Administration, the local unions and the most important...

Persistent link: https://www.econbiz.de/10008458521