Saoud, Patrick; Kourentzes, Nikolaos; Boylan, John E. - 2022
The Bullwhip Effect, defined as the magnification of demand variability throughout the supply chain, poses a challenge … based on the mis-estimated incoming orders. The conventional measure for the Bullwhip Effect does not reflect how forecast … limitations of the Bullwhip Ratio: the Ratio of Forecast Uncertainty, which benchmarks the upstream Mean Squared Errors of …