Anghel, Laurentiu-Dan; Vrânceanu, Diana Maria; Filip, Alina - In: Amfiteatru economic : an economic and business research … 17 (2015) 39, pp. 600-614
In a dynamic business environment, implementing innovative commercial technologies facilitates the winning of new … commercial technologies in terms of usefulness in the process of buying; the intention to use innovative commercial technologies …; the perception of the main advantages and disadvantages of using innovative commercial technologies in the buying process …
