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Search: subject:"Consumer research"
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Subject
All
Consumer behaviour
79,778
Konsumentenverhalten
79,756
Beziehungsmarketing
8,885
Relationship marketing
8,884
Theory
8,792
Theorie
8,789
Brand management
7,445
Markenführung
7,444
Markenimage
6,632
Brand image
6,621
Online retailing
5,540
Online-Handel
5,538
Customer satisfaction
5,470
Kundenzufriedenheit
5,467
Social Web
4,705
Social web
4,705
Online-Marketing
4,467
Internet marketing
4,456
USA
4,450
United States
4,393
Dienstleistungsqualität
4,306
Service quality
4,306
Brand
4,280
Markenartikel
4,237
Einzelhandel
4,079
Retail trade
4,041
Werbewirkung
3,578
Advertising effects
3,569
Electronic Commerce
3,525
Deutschland
3,503
Germany
3,468
E-commerce
3,466
Experiment
3,322
Emotion
3,190
Advertising
2,869
Werbung
2,867
Private consumption
2,835
Privater Konsum
2,835
Viral marketing
2,726
Virales Marketing
2,726
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Online availability
All
Undetermined
29,000
Free
18,149
Type of publication
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Article
55,555
Book / Working Paper
24,267
Journal
126
Type of publication (narrower categories)
All
Article in journal
50,372
Aufsatz in Zeitschrift
50,372
Graue Literatur
7,355
Non-commercial literature
7,355
Working Paper
5,903
Arbeitspapier
5,899
Aufsatz im Buch
4,945
Book section
4,945
Hochschulschrift
2,364
Thesis
1,709
Collection of articles of several authors
1,047
Sammelwerk
1,047
Aufsatzsammlung
624
Conference paper
541
Konferenzbeitrag
541
Bibliografie enthalten
337
Bibliography included
337
Collection of articles written by one author
296
Sammlung
296
Konferenzschrift
295
Case study
245
Fallstudie
245
Lehrbuch
227
Textbook
194
Reprint
182
Amtsdruckschrift
160
Government document
160
Conference proceedings
153
Statistik
71
Systematic review
69
Übersichtsarbeit
69
research-article
65
Statistics
62
Ratgeber
52
Handbook
51
Handbuch
51
Forschungsbericht
50
Market information
50
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50
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46
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English
74,499
German
4,691
French
325
Polish
114
Spanish
80
Italian
73
Undetermined
41
Russian
33
Swedish
32
Danish
28
Norwegian
22
Dutch
21
Portuguese
20
Finnish
14
Hungarian
14
Slovak
10
Czech
6
Croatian
5
Romanian
4
Bulgarian
3
Slovenian
3
Arabic
2
Multiple languages
2
Serbian
2
Chinese
2
Bosnian
1
Lithuanian
1
Macedonian
1
Malay (macrolanguage)
1
Turkish
1
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Author
All
Han, Heesup
117
Belk, Russell W.
111
Mattila, Anna S.
100
Grunert, Klaus G.
92
Lusk, Jayson L.
83
Phau, Ian
83
Gierl, Heribert
79
Huber, Frank
79
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
71
Khare, Arpita
69
Dwivedi, Yogesh Kumar
68
Loureiro, Sandra Maria Correia
68
Nayga, Rodolfo M.
68
Septianto, Felix
68
Bagozzi, Richard P.
67
Agarwal, Sumit
65
Foxall, Gordon R.
64
Wansink, Brian
64
Stavins, Joanna
63
Paul, Justin
61
Jang, Soocheong
57
Janssen, Maarten C. W.
55
Ko, Eunju
55
Laroche, Michel
55
Verhoef, Peter C.
55
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Hollebeek, Linda D.
51
Krishna, Aradhna
51
Rock, Bram de
51
Thøgersen, John
51
Walsh, Gianfranco
51
Kim, Jungkeun
50
Rajagopal
50
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Institution
All
National Bureau of Economic Research
518
Springer Fachmedien Wiesbaden
86
OECD
46
American Marketing Association
34
International Energy Agency
30
IGI Global
28
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
19
Edward Elgar Publishing
19
Information Resources Management Association
19
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
16
Friedrich-Schiller-Universität Jena
15
INSEAD
14
Universität Mannheim
12
RWTH Aachen
11
Österreichisches Institut für Wirtschaftsforschung
11
Christian-Albrechts-Universität zu Kiel
10
Nomos Verlagsgesellschaft
10
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Deutscher Dialogmarketing Verband
9
Europäische Kommission / Gemeinsame Forschungsstelle
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Axel-Springer-Verlag
8
Centro studi investimenti sociali
8
European University Institute / Department of Economics
8
Robert Schuman Centre for Advanced Studies
8
Center for Economic Research <Tilburg>
7
Erasmus Research Institute of Management
7
Organisation for Economic Co-operation and Development
7
Weltwirtschaftsforum
7
Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Peter Lang GmbH
6
Schweiz / Bundesamt für Statistik
6
Trinity College Dublin / Department of Economics
6
Universitat Pompeu Fabra / Departament d'Economia i Empresa
6
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Published in...
All
Journal of business research : JBR
1,979
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
729
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
517
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
320
Journal of travel and tourism marketing
320
Journal of retailing
318
Journal of marketing management : MM
308
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
302
Tourism management : research, policies, practice
302
Journal of marketing communications
300
Cogent business & management
297
Journal of marketing
293
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
The international review of retail, distribution and consumer research
292
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
281
Marketing intelligence & planning
276
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
256
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Source
All
ECONIS (ZBW)
79,780
Other ZBW resources
105
RePEc
39
USB Cologne (business full texts)
10
EconStor
7
ArchiDok
4
BASE
3
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Showing
11
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20
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79,948
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date (oldest first)
11
Data-driven customer acceptance for attended home delivery
Köhler, Charlotte
;
Campbell, Ann Melissa
;
Ehmke, Jan Fabian
- In:
OR spectrum : quantitative approaches in management
46
(
2024
)
2
,
pp. 295-330
Persistent link: https://www.econbiz.de/10014566048
Saved in:
12
Multiunit dynamic pricing with different types of observable customer information
Schur, Rouven
- In:
OR spectrum : quantitative approaches in management
46
(
2024
)
2
,
pp. 589-636
Persistent link: https://www.econbiz.de/10014566109
Saved in:
13
Requirements of environmentally-aware consumers on the implementation and communication of sustainability measures in the beverage industry : a qualitative Kano-model approach
Maász, Christopher
;
Kroll, Luisa
;
Lingenfelder, Michael
- In:
Journal of food products marketing : innovations in …
30
(
2024
)
4
,
pp. 118-133
Persistent link: https://www.econbiz.de/10014566274
Saved in:
14
Pursuing travel calculated hedonism : scale development and validation
Soldat, Zorana
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 760-774
Persistent link: https://www.econbiz.de/10014566308
Saved in:
15
On the bumpy road to responsible lending in the digital marketplace : the new EU consumer credit directive
Cherednychenko, Olha O.
- In:
Journal of consumer policy : consumer issues in law, …
47
(
2024
)
2
,
pp. 241-270
Persistent link: https://www.econbiz.de/10014566892
Saved in:
16
Healthier food choices : from consumer information to consumer empowerment in EU law
Gokani, N.
- In:
Journal of consumer policy : consumer issues in law, …
47
(
2024
)
2
,
pp. 271-296
Persistent link: https://www.econbiz.de/10014566897
Saved in:
17
Household food consumption typologies : examining population adherence to healthy eating guidelines for evidence-informed policy making
Beacom, E.
;
McLaughlin, Christopher
;
Furey, Sinead
- In:
Journal of consumer policy : consumer issues in law, …
47
(
2024
)
2
,
pp. 297-315
Persistent link: https://www.econbiz.de/10014566899
Saved in:
18
Preference formation in demand for live theatre
Throsby, Charles D.
;
Severn, John R.
;
Petetskaya, Katya
- In:
Journal of cultural economics
48
(
2024
)
2
,
pp. 285-310
Persistent link: https://www.econbiz.de/10014566973
Saved in:
19
You are what you communicate : on the relationships among university brand personality, identification, student participation, and citizenship behaviour
Naheen, Fahmida
;
Elsharnouby, Tamer H.
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 368-389
Persistent link: https://www.econbiz.de/10014566979
Saved in:
20
Open-ended emotive projection test : a nondeterministic method for understanding consumers' emotional reactions to innovative food processing technologies
Altintzoglou, Themistoklis
;
Heide, Morten
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
2
,
pp. 200-219
Persistent link: https://www.econbiz.de/10014567157
Saved in:
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