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Search: subject:"Consumer research"
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Subject
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Consumer behaviour
79,784
Konsumentenverhalten
79,762
Beziehungsmarketing
8,885
Relationship marketing
8,884
Theory
8,793
Theorie
8,790
Brand management
7,445
Markenführung
7,444
Markenimage
6,632
Brand image
6,621
Online retailing
5,540
Online-Handel
5,538
Customer satisfaction
5,471
Kundenzufriedenheit
5,468
Social Web
4,705
Social web
4,705
Online-Marketing
4,467
Internet marketing
4,456
USA
4,450
United States
4,393
Dienstleistungsqualität
4,307
Service quality
4,307
Brand
4,280
Markenartikel
4,237
Einzelhandel
4,079
Retail trade
4,041
Werbewirkung
3,578
Advertising effects
3,569
Electronic Commerce
3,525
Deutschland
3,503
Germany
3,468
E-commerce
3,466
Experiment
3,322
Emotion
3,191
Advertising
2,869
Werbung
2,867
Private consumption
2,835
Privater Konsum
2,835
Viral marketing
2,726
Virales Marketing
2,726
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Undetermined
29,003
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18,152
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Article
55,560
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24,268
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126
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Article in journal
50,377
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50,377
Graue Literatur
7,356
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7,356
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5,904
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5,900
Aufsatz im Buch
4,945
Book section
4,945
Hochschulschrift
2,364
Thesis
1,709
Collection of articles of several authors
1,047
Sammelwerk
1,047
Aufsatzsammlung
624
Conference paper
541
Konferenzbeitrag
541
Bibliografie enthalten
337
Bibliography included
337
Collection of articles written by one author
296
Sammlung
296
Konferenzschrift
295
Case study
245
Fallstudie
245
Lehrbuch
227
Textbook
194
Reprint
182
Amtsdruckschrift
160
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160
Conference proceedings
153
Statistik
71
Systematic review
69
Übersichtsarbeit
69
research-article
65
Statistics
62
Ratgeber
52
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51
Handbuch
51
Forschungsbericht
50
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50
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50
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46
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English
74,505
German
4,691
French
325
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114
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80
Italian
73
Undetermined
41
Russian
33
Swedish
32
Danish
28
Norwegian
22
Dutch
21
Portuguese
20
Finnish
14
Hungarian
14
Slovak
10
Czech
6
Croatian
5
Romanian
4
Bulgarian
3
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3
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2
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2
Serbian
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2
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1
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Author
All
Han, Heesup
117
Belk, Russell W.
111
Mattila, Anna S.
100
Grunert, Klaus G.
92
Lusk, Jayson L.
83
Phau, Ian
83
Gierl, Heribert
79
Huber, Frank
79
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
71
Khare, Arpita
69
Dwivedi, Yogesh Kumar
68
Loureiro, Sandra Maria Correia
68
Nayga, Rodolfo M.
68
Septianto, Felix
68
Bagozzi, Richard P.
67
Agarwal, Sumit
65
Foxall, Gordon R.
64
Wansink, Brian
64
Stavins, Joanna
63
Paul, Justin
61
Jang, Soocheong
57
Janssen, Maarten C. W.
55
Ko, Eunju
55
Laroche, Michel
55
Verhoef, Peter C.
55
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Hollebeek, Linda D.
51
Krishna, Aradhna
51
Rock, Bram de
51
Thøgersen, John
51
Walsh, Gianfranco
51
Kim, Jungkeun
50
Rajagopal
50
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Institution
All
National Bureau of Economic Research
518
Springer Fachmedien Wiesbaden
86
OECD
46
American Marketing Association
34
International Energy Agency
30
IGI Global
28
Verlag Dr. Kovač
20
Books on Demand GmbH <Norderstedt>
19
Edward Elgar Publishing
19
Information Resources Management Association
19
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
16
Friedrich-Schiller-Universität Jena
15
INSEAD
14
Universität Mannheim
12
RWTH Aachen
11
Österreichisches Institut für Wirtschaftsforschung
11
Christian-Albrechts-Universität zu Kiel
10
Nomos Verlagsgesellschaft
10
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Deutscher Dialogmarketing Verband
9
Europäische Kommission / Gemeinsame Forschungsstelle
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Axel-Springer-Verlag
8
Centro studi investimenti sociali
8
European University Institute / Department of Economics
8
Robert Schuman Centre for Advanced Studies
8
Center for Economic Research <Tilburg>
7
Erasmus Research Institute of Management
7
Organisation for Economic Co-operation and Development
7
Weltwirtschaftsforum
7
Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
6
Europäische Kommission
6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Peter Lang GmbH
6
Schweiz / Bundesamt für Statistik
6
Trinity College Dublin / Department of Economics
6
Universitat Pompeu Fabra / Departament d'Economia i Empresa
6
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Published in...
All
Journal of business research : JBR
1,979
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
730
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
517
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
320
Journal of travel and tourism marketing
320
Journal of retailing
318
Journal of marketing management : MM
308
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
302
Tourism management : research, policies, practice
302
Journal of marketing communications
300
Cogent business & management
297
Journal of marketing
293
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
The international review of retail, distribution and consumer research
292
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
281
Marketing intelligence & planning
276
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
256
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Source
All
ECONIS (ZBW)
79,786
Other ZBW resources
105
RePEc
39
USB Cologne (business full texts)
10
EconStor
7
ArchiDok
4
BASE
3
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78471
Das Imagery-Differential : e. neues Meßinstrument für d. bildbetonte Marketing-Kommunikation
Ruge, Hans-Dieter
-
1988
Persistent link: https://www.econbiz.de/10013442247
Saved in:
78472
Nouvelle croissance et emploi
Héritier, Pierre
-
1988
Persistent link: https://www.econbiz.de/10013446762
Saved in:
78473
Private consumption, inflation and the "debt neutrality hypothesis" : the case of eight OECD countries
Nicoletti, Giuseppe
-
1988
Persistent link: https://www.econbiz.de/10013400254
Saved in:
78474
Perceived service quality in pharmacies
Hedvall, Maj-Britt
-
1988
Persistent link: https://www.econbiz.de/10013400695
Saved in:
78475
Marketing und Lärmminderung : Ergebnisse e. Studie zum ökologieorientierten Konsumentenverhalten
Raffée, Hans
-
1988
Persistent link: https://www.econbiz.de/10013416637
Saved in:
78476
La consommation des Français
Herpin, Nicolas
;
Verger, Daniel
-
1988
Persistent link: https://www.econbiz.de/10013421762
Saved in:
78477
Needs, rights, and the market
Levine, David K.
-
1988
Persistent link: https://www.econbiz.de/10013548270
Saved in:
78478
Analyse des Konsumentenverhaltens bei alternativ erzeugten Lebensmitteln : Ergebnisse einer Kundenbefragung in München
Baade, Elisabeth
-
1988
Persistent link: https://www.econbiz.de/10013456040
Saved in:
78479
Erlebnisorientierte Kunden im Einzelhandel : Bericht über e. Forschungsprojekt am Lehrstuhl für Betriebswirtschaftslehre, insb. Absatz-, Konsum- u. Verhaltensforschung d. Univ.-GH-...
Gröppel-Klein, Andrea
-
1988
Persistent link: https://www.econbiz.de/10013456339
Saved in:
78480
Änderungen im Verbraucherverhalten bei stagnierender Wirtschaftsentwicklung : Eine demoskopische Untersuchung der Konsumänderungsabsichten von Arbeitnehmer- u. Rentnerhaushalten in...
Köhler, Walter
-
1988
Persistent link: https://www.econbiz.de/10014002233
Saved in:
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