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Industrial marketing management : the international journal for industrial and high-tech firms
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Driving or driven by others? : a dynamic perspective on how
data-driven
start-ups
strategize across different network roles in digitalized business networks
Mosch, Philipp
;
Winkler, Corinna
;
Eggert, Curd-Georg
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 381-402
Persistent link: https://www.econbiz.de/10013259108
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