Valentina, Montalto; Maria, Iglesias - In: Economia della Cultura (2014) 2, pp. 171-182
The European Capital of Culture (ECoC) event is increasingly understood as an ambitious investment enabling cities to …, attain economic goals and/or radically improve the image of a city. Rather than as a one-off event, the ECoC title is then … help measure whether the ECoC's ambitions are truly fulfilled. As such, an increasing number of ECoCs (Glasgow 1998 …