Analoui, Farhad; Karami, Azhdar - In: Journal of Management Development 21 (2002) 4, pp. 290-305
Environmental scanning is a key factor to sustained competitive advantage of the firm and it is becoming increasingly … primary importance of environmental scanning to strategy formulation and implementation. Moreover, effective scanning of the … officers (CEO) and their perception of environmental scanning and strategy in SMEs. It is concluded that there is a significant …