Karoui, Sedki; Khemakhem, Romdhane - In: European Research on Management and Business Economics … 25 (2019) 2, pp. 63-71
Previous research has shown that consumers in developed countries display a high level of consumer ethnocentrism by … the relationship between consumer ethnocentrism (C.E) and their willingness to purchase domestic products (W.B.D) in one … relationship between consumer ethnocentrism and the inclination to buying domestic products. Finally, this study both supports and …