Ayala, Edgardo; Flores, David; Quintanilla, Claudia; … - In: Journal of Consumer Marketing 34 (2017) 2, pp. 96-107
Purpose This paper aims to seek to provide a more comprehensive view of the determinants of experienced well-being by …. , 2004a) and the presence of companions, into a single model of predictive experienced well-being using the day … results indicate that personal characteristics are equally important to experienced well-being. Research limitations …