Search Results - subject:"Fernsehprogramm"

Noise : Wirtschaftsberichterstattung in der ARD-Sendung Börse vor acht

Schultze, Dirk - 2023

Persistent link: https://www.econbiz.de/10013275499

College football television and attendance : the problem with selection bias

Losak, Jeremy M.; Marteka, Samuel; Mangos, Mackenzie - In: International journal of sport finance 18 (2023) 4, pp. 179-194

Persistent link: https://www.econbiz.de/10014475204

Feeling the heat? : fear of failure and performance

Chong, Alberto; Chong, Marco Z. - In: Kyklos : international review for social sciences 76 (2023) 1, pp. 3-17

Persistent link: https://www.econbiz.de/10014311244

Examining the influence of endorser credibility on brand placements in reality shows through placement appeal : emotional vs rational appeal

Natarajan, Thamaraiselvan; Jayapal, Jegan; Jegan, … - In: Journal of promotion management : innovations in … 29 (2023) 6, pp. 759-790

Persistent link: https://www.econbiz.de/10014287770

National media and investor sentiment dynamics : evidence from China central television using a wavelet approach

Jiang, Yanhui; Hong, Yun - In: Applied economics 55 (2023) 47, pp. 5485-5503

Persistent link: https://www.econbiz.de/10014335281

Local television news on Instagram : exploring the effects of news values and post features on audience engagement

Guo, Miao; Sun, Fu-Shing - In: International journal on media management : JMM 25 (2023) 1/2, pp. 1-22

Persistent link: https://www.econbiz.de/10015052722

Netflix and cringe : affectively watching "uncomfortable" TV

Pradhan, Anuja; Drake, Carly - In: Marketing theory 23 (2023) 4, pp. 561-583

Persistent link: https://www.econbiz.de/10014631362

COVID-19 television audience program choices : analysis of how Nigerians consume television during the pandemic

Egielewa, Peter E.; Ngonso, Blessed F.; Ate, Andrew A.; … - In: Uncertainty Shocks in Africa : Impact and Equilibrium …, (pp. 183-202). 2023

Persistent link: https://www.econbiz.de/10014227287

What’s a Movie Worth? Determining the Monetary Value of Motion Pictures’ TV Rights

Hennig-Thurau, Thorsten; Houston, Mark; Fuchs, Stefan - 2020

Motion pictures remain among the most valuable products for broadcast by television (TV) stations around the globe. As a result, TV broadcast rights generate more revenues than the theater box office for the movie studios that own these assets and are often a crucial element in a film’s...

Persistent link: https://www.econbiz.de/10014041330

The Impact of Online Word-of-Mouth on Television Show Viewership : An Inverted U-Shaped Temporal Dynamic

Cadario, Romain - 2020

This article examines the dynamic impact of online word-of-mouth (WOM) on US television show viewership. With WOM data collected from the Internet Movie Database website, we find that the cumulative volume of online WOM has significant explanatory power for viewership over time. Consistent with...

Persistent link: https://www.econbiz.de/10014109152