Becker, Jan-Michael; Proksch, Dorian; Ringle, Christian M. - In: Journal of the Academy of Marketing Science 50 (2021) 1, pp. 46-66
Marketing researchers are increasingly taking advantage of the instrumental variable (IV)-free Gaussian copula approach … Gaussian copula approach's original presentation and performance demonstration via a series of simulation studies focused … models with intercept. This research expands our knowledge of the Gaussian copula approach to regression models with …