Chang, Tsung-Sheng; Yeh, Hsiaoping - In: Asia Pacific Journal of Marketing and Logistics 28 (2016) 4, pp. 650-662
stores and supermarkets. In addition to offering innovative services, hypermarket managers must also pay attention to … be significant differences between male and female hypermarket customers in terms of both shopping time and categories of … details of the differences between male and female hypermarket customers, with which managers can use to develop better …