Search Results - subject:"LLMs"

The sudden disruptive rise of generative artificial intelligence? : an evaluation of their impact on higher education and the global workplace

Wong, Wilson Kia Onn - In: Journal of open innovation : technology, market, and … 10 (2024) 2, pp. 1-8

profile being the "Large Language Models" (LLMs). More importantly, it analyses the potentially disruptive impact of this …

Persistent link: https://www.econbiz.de/10014583177

GPT and CLT : the impact of ChatGPT's level of abstraction on consumer recommendations

Kirshner, Samuel N. - In: Journal of retailing and consumer services 76 (2024), pp. 1-13

Persistent link: https://www.econbiz.de/10014460853

The Crowdless Future? How Generative AI Is Shaping the Future of Human Crowdsourcing

Boussioux, Leonard; Lane, Jacqueline N.; Zhang, Miaomiao; … - 2023

This study investigates the capability of generative artificial intelligence (AI) in creating innovative business solutions compared to human crowdsourcing methods. We initiated a crowdsourcing challenge focused on sustainable, circular economy business opportunities. The challenge attracted a...

Persistent link: https://www.econbiz.de/10014359602

Using GPT for Market Research

Brand, James; Israeli, Ayelet; Ngwe, Donald - 2023

Large language models (LLMs) have quickly become popular as labor-augmenting tools for programming, writing, and many … other processes that benefit from quick text generation. In this paper we explore the uses and benefits of LLMs for …

Persistent link: https://www.econbiz.de/10014351602