Search Results - subject:"LOYALTY"

Service failure recovery on customer recovery satisfaction and attitude loyalty for airline industry : the moderating effect of brand authenticity

Van Dat Tran - In: Cogent business & management 11 (2024) 1, pp. 1-15

attitude loyalty for airline industry. The author propose an experimentally determined model of service recovery based on the … determine the connections between service recovery strategy, service recovery satisfaction, and attitudinal loyalty. This study … only recovery speed having a positive relationship with attitudinal loyalty. Brand authenticity has a moderator influence …

Persistent link: https://www.econbiz.de/10014534549

Connecting the dots between brand equity and brand loyalty for retailers : the mediating roles of brand attitudes and word-of-mouth communication

Troiville, Julien - In: Journal of business research : JBR 177 (2024), pp. 1-14

Persistent link: https://www.econbiz.de/10014551996

The influence of service quality on student satisfaction and student loyalty in Vietnam : the moderating role of the university image

Nguyen Hoang Viet; Tuan Duong Vu; Saleem, Muhammad Abid; … - In: Journal of Trade Science 12 (2024) 1, pp. 37-59

Purpose - Improving service quality, student satisfaction and student loyalty is important to higher education … impact student satisfaction and student loyalty, with the moderating role of the university image. Design … university image moderates the positive relationship between student satisfaction and student loyalty. Practical implications …

Persistent link: https://www.econbiz.de/10014554128

Sharing is caring? : the effect of negative peer-to-peer experiences on loyalty intentions in the sharing economy

Grüner, Alina; Postel, Lea; Schumann, Jan Hendrik - In: Journal of business research : JBR 181 (2024), pp. 1-14

Persistent link: https://www.econbiz.de/10014556705

Smart shopper feelings in the case of store brands : the role of human capital as a key antecedent and the implications for store loyalty

Collins, Alan M.; Maglaras, George - In: The international review of retail, distribution and … 34 (2024) 1, pp. 52-72

Persistent link: https://www.econbiz.de/10014558992

Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project

Nazarian, Alireza; Shabankareh, Mohammadjavad; … - In: Journal of international consumer marketing 36 (2024) 1, pp. 62-79

Persistent link: https://www.econbiz.de/10014515015

Gamify, engage, build loyalty : exploring the benefits of gameful experience for branded sports apps

Habachi, Salma; Matute, Jorge; Palau i Saumell, Ramon - In: The journal of product & brand management 33 (2024) 1, pp. 57-75

Persistent link: https://www.econbiz.de/10014485716

The global impact of Brexit uncertainty

Hassan, Tarek A.; Hollander, Stephan; Lent, Laurence van; … - In: The journal of finance : the journal of the American … 79 (2024) 1, pp. 413-458

Persistent link: https://www.econbiz.de/10014486425

The influence of education on preference : a natural experiment by the school grouping policy

Yamane, Shoko; Nakabayashi, Michiko - 2024

Persistent link: https://www.econbiz.de/10014486839

The effects of green brand image on brand loyalty : the case of mainstream fast food brands

Watson, Anna; Perrigot, Rozenn; Dada, Olufunmilola - In: Business strategy and the environment 33 (2024) 2, pp. 806-819

Persistent link: https://www.econbiz.de/10014467322