Aggerholm, Helle Kryger; Asmuß, Birte - In: Journal of Communication Management 20 (2016) 3, pp. 195-214
Purpose – The purpose of this paper is to link the authentic, communicative activities, e.g. organization-wide meetings at the micro-level, to the institutionalized practices at the macro-level within an organization, e.g. change management decisions and communication strategy (Steyn, 2003)....