McDonald, Robert E.; Weerawardena, Jay; Madhavaram, Sreedhar - In: Management Research Review 38 (2015) 9, pp. 970-991
money, known in the non-profit literature as the double bottom line, is a challenge for professional managers who run non-profits … help managers of non-profits to recognize threats to their organizations’ long-term survival and offer strategies that if … academics. The typology and its contents can help managers assess their non-profits, competitive environment and their current …