Hoang, Hung Cuong; Chovancová, Miloslava; Thi Que … - In: Global business and finance review 27 (2022) 4, pp. 81-96
and how they buy green products, especially organic food. This study aimed to combine the food choice questionnaire (FCQ … affects customers' attitude toward the organic food of millennials in Vietnam. Moreover, the investigation confirmed the … theory of planned behavior toward organic food purchasing of millennials in Vietnam. Research limitations/implications: For …