Heriqbaldi, Unggul; Esquivias, Miguel Angel; Agusti, … - In: Consumer Behavior in Tourism and Hospitality 18 (2023) 1, pp. 97-109
Purpose This study aims to explore the role of cultural distance, economic integration, price competitiveness and … price competitiveness versus alternative destinations can lead to substitution in destination choice. Meanwhile, geographic … accelerate the region’s recovery. The depreciation of currencies in ASEAN and the gain in relative price competitiveness could …