Biçer, Işık; Lücker, Florian; Boyacı, Tamer - 2021 - Revised version
Product proliferation occurs in supply chains when manufacturers respond to diverse market needs by trying to produce a … responsiveness and/or cost efficiency in alternative ways. Delaying the point of the proliferation helps manufacturers improve their … proliferation is swapped with a downstream operation or (2) reducing the lead times. To establish cost efficiency, manufacturers can …