Purpose: The study intents to understand the overview of brand Swiggy by identifying its competitors, marketing strategies, discussing its financial performance and analysing the brand using SWOT analysis.Design: Published scholarly articles, books and webpages are referred as a secondary source...

In the context of digital transformation, new analysis and visualization methods and tools offer insurance companies the opportunity to support existing and enable new business processes and acquire new clients. In particular, competitive advantages can be generated through fast and intuitive...

Veränderte gesellschaftliche Anforderungen, wie dem Wunsch nach mehr Biodiversität und einer nachhaltigeren Nutzung der Agrarfläche, bieten auf den ersten Blick für den ökologischen Anbau von Heil-, Kosmetik- und Gewürzpflanzenanbau neue Möglichkeiten. Das seit Jahren gestiegene...

In recent years tourism emerges as the main contributor in world economy. With the process of acculturation and assimilation tourism affects the different societal global cultures. In parallel, as societies advances from one stage to another, the nature of tourism simultaneously shows the as...

This study examines the potential, initiation, and subsequent development of edutourism in a rural destination located in Bali, Indonesia. It aims to combine the findings from previous studies on the area’s tourism potentials with primary research conducted by the authors, then to analyze the...