Hermansson, Cecilia - In: Managerial Finance 43 (2017) 11, pp. 1202-1223
Purpose The purpose of this paper is to understand if and how saving motives can predict bank customers’ use of … and the group level. Findings All three saving motives are found to be predictors, i.e., motives to save for wealth … understand their customers’ context, including motives to save. Saving motives involving longer time horizons and more …