//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Social-Media"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Social Web
20,518
Social web
20,515
Online-Marketing
12,799
Internet marketing
12,713
Consumer behaviour
6,953
Konsumentenverhalten
6,931
Electronic Commerce
3,159
E-commerce
3,010
Viral marketing
2,837
Virales Marketing
2,833
Online retailing
2,653
Online-Handel
2,653
Relationship marketing
2,610
Beziehungsmarketing
2,606
Social media
2,602
Soziales Netzwerk
2,493
Social network
2,319
Brand management
2,307
Markenführung
2,298
Werbewirkung
2,210
Advertising effects
2,208
social media
2,180
Internet
2,149
Advertising
1,893
Werbung
1,878
Web 2.0 technologies
1,742
Web 2.0-Technologien
1,741
Digitalisierung
1,724
Digitization
1,660
Marketingmanagement
1,399
Marketing management
1,387
Markenimage
1,290
Brand image
1,287
Deutschland
1,140
Germany
1,117
Website
1,079
Digital platform
1,043
Social Media
1,042
Digitale Plattform
1,039
USA
1,031
more ...
less ...
Online availability
All
Undetermined
12,843
Free
6,593
Type of publication
All
Article
21,653
Book / Working Paper
9,127
Journal
27
Other
1
Type of publication (narrower categories)
All
Article in journal
16,145
Aufsatz in Zeitschrift
16,145
Aufsatz im Buch
4,121
Book section
4,121
Graue Literatur
1,567
Non-commercial literature
1,567
Working Paper
1,333
Arbeitspapier
1,196
Hochschulschrift
678
Collection of articles of several authors
624
Sammelwerk
624
research-article
529
Case study
526
Fallstudie
526
Aufsatzsammlung
476
Thesis
376
Ratgeber
287
Guidebook
269
Conference paper
243
Konferenzbeitrag
243
Article
199
Konferenzschrift
160
Lehrbuch
136
Textbook
102
review-article
78
Collection of articles written by one author
73
Sammlung
73
Conference proceedings
71
Handbook
48
Handbuch
48
Dissertation u.a. Prüfungsschriften
42
Glossar enthalten
41
Glossary included
41
review
36
Conference Paper
28
conceptual-paper
28
viewpoint
27
case-report
26
Forschungsbericht
22
Interview
20
more ...
less ...
Language
All
English
26,940
German
3,497
Undetermined
323
French
32
Spanish
21
Polish
15
Russian
9
Italian
6
Swedish
4
Portuguese
3
Serbian
3
Vietnamese
3
Bosnian
1
Czech
1
Croatian
1
Romanian
1
Slovak
1
Turkish
1
more ...
less ...
Author
All
Kreutzer, Ralf T.
50
Dwivedi, Yogesh Kumar
43
Whinston, Andrew B.
41
Goldfarb, Avi
40
Qiu, Liangfei
39
Skiera, Bernd
39
Kuchler, Theresa
35
Stroebel, Johannes
35
Ghose, Anindya
34
Law, Chun Hung Roberts
33
Tucker, Catherine
33
Füller, Johann
32
Bailey, Michael
29
Tan, Yong
29
Hajli, Nick
28
Stephen, Andrew T.
28
Wirtz, Bernd W.
28
Kollmann, Tobias
27
Ozuem, Wilson
27
Martínez-López, Francisco J.
26
Rita, Paulo
26
Asongu, Simplice
25
Gu, Bin
25
Kumar, Subodha
25
Pitt, Leyland F.
25
Stieglitz, Stefan
25
Loureiro, Sandra Maria Correia
24
Vrontis, Demetris
24
Bauer, Hans H.
23
Filieri, Raffaele
23
Gretzel, Ulrike
23
Harrigan, Paul
23
Ruyter, Ko de
23
Sabatini, Fabio
23
Saxton, Gregory D.
23
Wilbur, Kenneth C.
23
Budzinski, Oliver
22
Flavián Blanco, Carlos
22
Jerath, Kinshuk
21
Karjaluoto, Heikki
21
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
142
IGI Global
130
National Bureau of Economic Research
73
Information Resources Management Association
18
American Marketing Association
16
Books on Demand GmbH <Norderstedt>
16
OECD
15
Haufe-Lexware GmbH & Co. KG
13
Springer Gabler <Firma>
13
Springer-Verlag GmbH
13
Nomos Verlagsgesellschaft
12
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
12
Verlag Dr. Kovač
10
Deutscher Dialogmarketing Verband
9
International Institute of Social and Economic Sciences
9
Universität Mannheim
9
World Bank Group
9
International Telecommunications Society (ITS)
8
MITP Verlags-GmbH & Co. KG
8
Organisation for Economic Co-operation and Development
8
Technische Universität Dresden
8
epubli GmbH
8
Edward Elgar Publishing
7
Friedrich-Schiller-Universität Jena
7
Springer International Publishing
7
Wiley-VCH
7
World Bank
7
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
6
Campus Verlag
5
Peter Lang GmbH
5
RWTH Aachen
5
ToKnowPress
5
Agricultural and Applied Economics Association - AAEA
4
London School of Economics (LSE)
4
Redline Verlag
4
TRIPLE-I <2007, Graz>
4
Technische Universität Braunschweig
4
UVK Verlagsgesellschaft mbH
4
World Tourism Organization
4
AMA Summer Academic Conference <2023, San Francisco, Calif.>
3
more ...
less ...
Published in...
All
Journal of business research : JBR
599
Journal of retailing and consumer services
315
Technological forecasting & social change : an international journal
267
SpringerLink / Bücher
260
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
248
International journal of internet marketing and advertising : IJIMA
246
Information systems research : ISR
196
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
176
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
156
Tourism management : research, policies, practice
151
Journal of management information systems : JMIS
150
Journal of advertising research
148
Management science : journal of the Institute for Operations Research and the Management Sciences
143
International journal of advertising : the review of marketing communications
142
Journal of marketing communications
141
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
137
Springer eBook Collection
136
Psychology & marketing
129
International journal of hospitality management
124
Electronic commerce research
120
International journal of electronic marketing and retailing : IJEMR
120
Journal of internet commerce
115
Industrial marketing management : the international journal for industrial and high-tech firms
108
International journal of business information systems : IJBIS
107
Business horizons
105
Journal of travel and tourism marketing
100
Journal of promotion management : innovations in planning and applied research
98
Journal of marketing management : MM
96
Management information systems : mis quarterly
94
Cogent business & management
90
Journal of electronic commerce research : JECR
90
International journal of technology marketing : IJTMkt
89
International journal of electronic commerce : IJEC
88
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
88
Journal of marketing
86
International journal of advertising : the quarterly review of marketing communications
85
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
84
The journal of product & brand management
81
CESifo working papers
78
HMD : Praxis der Wirtschaftsinformatik
78
more ...
less ...
Source
All
ECONIS (ZBW)
28,855
Other ZBW resources
942
EconStor
387
RePEc
333
USB Cologne (EcoSocSci)
279
BASE
12
Showing
29,511
-
29,520
of
30,808
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
29511
Handbook on E-marketing for tourism destinations
Varlow, Peter
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003769741
Saved in:
29512
Online advertising research in advertising journals : a review
Ha, Louisa
- In:
Journal of current issues and research in advertising : …
30
(
2008
)
1
,
pp. 31-48
Persistent link: https://www.econbiz.de/10003770180
Saved in:
29513
Who is on the other side of screen? : the role of trust in virtual teams
Birchall, David W.
;
Giambona, Genoveffa
;
Gill, John
- In:
Trust and new technologies : marketing and management …
,
(pp. 205-226)
.
2008
Persistent link: https://www.econbiz.de/10003770906
Saved in:
29514
Internet access, journal ranking, and citation performance
Miller-Reyes, Benedicte
;
Bailey, Barrie A.
- In:
Journal of financial education
34
(
2008
)
2
,
pp. 28-39
Persistent link: https://www.econbiz.de/10003783732
Saved in:
29515
Knowledge sharing through online communities of practice : an empirical study of Chinese and American employees from a Fortune 100 company
Li, Wei
- In:
Knowledge management : competencies and professionalism
,
(pp. 123-134)
.
2008
Persistent link: https://www.econbiz.de/10003784027
Saved in:
29516
Images of women in online advertisements of global products : does sexism exist?
Plakoyiannaki, Emmanuella
;
Mathioudaki, Kalliopi
; …
- In:
Journal of business ethics : JOBE
83
(
2008
)
1
,
pp. 101-112
Persistent link: https://www.econbiz.de/10003784088
Saved in:
29517
Search engine optimisation : a primer on outsourcing key tasks
Wilson, Ralph F.
;
Pettijohn, James B.
- In:
Journal of direct, data and digital marketing practice …
10
(
2008/09
)
2
,
pp. 133-149
Persistent link: https://www.econbiz.de/10003784113
Saved in:
29518
The formation, organisation and management of MyFootballClub : implications for marketing practice
Chadwick, Simon
;
Garford, Will
;
Guimaraes, Guilherme
; …
- In:
Journal of direct, data and digital marketing practice …
10
(
2008/09
)
2
,
pp. 150-160
Persistent link: https://www.econbiz.de/10003784141
Saved in:
29519
The implementation of a knowledge sharing and collaboration platform in a global environmental consulting firm using Web 2.0 and Dervin's sense making methodology
Cheuk, Bonnie
- In:
Knowledge management : competencies and professionalism
,
(pp. 255-271)
.
2008
Persistent link: https://www.econbiz.de/10003784179
Saved in:
29520
How to make brand communities work : antecedents and consequences of consumer participation
Woisetschläger, David M.
;
Hartleb, Vivian
;
Blut, Markus
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
3
,
pp. 237-256
Persistent link: https://www.econbiz.de/10003784371
Saved in:
First
Prev
2948
2949
2950
2951
2952
2953
2954
2955
2956
2957
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->