Etim, Akpan Ekom; Igwe, Anthony; Al-Faryan, Mamdouh … - In: Cogent business & management 10 (2023) 2, pp. 1-23
The study empirically examined the effect of service system innovation on firm competitiveness in Nigeria, an emerging market, focusing on the country's telecommunication sector. Additionally, the moderating effect of the corporate governance system on service system innovation-firm...