Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Trust-building strategies"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Advertising effects
1
Consumer behaviour
1
Information collection
1
Information provision
1
Informationsversorgung
1
Internet marketing
1
Konsumentenverhalten
1
Online-Marketing
1
Personality psychology
1
Personalization paradox
1
Persönlichkeitspsychologie
1
Psychological ownership
1
Trust-building strategies
1
Vulnerability
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Aguirre, Elizabeth
1
Grewal, Dhruv
1
Mahr, Dominik
1
Ruyter, Ko de
1
Wetzels, Martin
1
Published in...
All
Journal of retailing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Unraveling the personalization paradox : the effect of information collection and
trust-building
strategies
on online advertisement effectiveness
Aguirre, Elizabeth
;
Mahr, Dominik
;
Grewal, Dhruv
; …
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 34-49
Persistent link: https://www.econbiz.de/10010500763
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
