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Search: subject:"User Generated Content"
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Subject
All
Social Web
316
Social web
316
user-generated content
249
User-generated content
169
Internet marketing
157
Online-Marketing
155
Viral marketing
151
Virales Marketing
151
Consumer behaviour
139
Konsumentenverhalten
138
Customer integration
89
Kundenintegration
89
social media
59
Brand image
57
Markenimage
57
Brand management
55
Social media
54
Markenführung
53
Tourism
50
Online retailing
46
Online-Handel
46
Beziehungsmarketing
43
Relationship marketing
43
Tourismus
42
Holiday behaviour
37
Urlaubsverhalten
37
Web 2.0 technologies
37
Web 2.0-Technologien
37
user generated content
36
Electronic Commerce
35
Data mining
34
E-commerce
34
Content Management
33
Content management
33
Data Mining
33
User generated content
31
Tourism marketing
30
Tourismusmarketing
30
User Generated Content
30
Soziales Netzwerk
29
more ...
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Online availability
All
Undetermined
374
Free
126
Type of publication
All
Article
504
Book / Working Paper
92
Other
3
Type of publication (narrower categories)
All
Article in journal
402
Aufsatz in Zeitschrift
402
Working Paper
35
research-article
31
Graue Literatur
25
Non-commercial literature
25
Arbeitspapier
20
Article
13
Thesis
12
Hochschulschrift
11
review
7
Aufsatz im Buch
5
Book section
5
Conference Paper
3
Conference paper
3
Dissertation u.a. Prüfungsschriften
3
Konferenzbeitrag
3
Aufsatzsammlung
2
Collection of articles of several authors
2
Collection of articles written by one author
2
Research Report
2
Sammelwerk
2
Sammlung
2
Book Part
1
Congress Report
1
Handbook
1
Handbuch
1
Interview
1
Konferenzschrift
1
conceptual-paper
1
review-article
1
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Language
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English
533
Undetermined
50
German
14
Polish
2
Author
All
Slivko, Olga
18
Kummer, Michael E.
13
Kerkhof, Anna
10
Ghose, Anindya
7
Klimczuk, Andrzej
7
Hinnosaar, Marit
6
Hinnosaar, Toomas
6
Arnhold, Ulrike
5
Giorgidze, George
5
Girard, Yann
5
Halatchliyski, Iassen
5
Handke, Christian
5
Kwok, Linchi
5
Mattes, Anselm
5
Saam, Marianne
5
Saura, José Ramón
5
Tan, Yong
5
Tellis, Gerard J.
5
Xie, Karen L.
5
Dennhardt, Severin
4
Goldenberg, Jacob
4
Hu, Feng
4
Ipeirotis, Panagiotis G.
4
Kannan, P. K.
4
Münster, Johannes
4
Netzer, Oded
4
Seiler, Stephan
4
Tirunillai, Seshadri
4
Zhang, Michael
4
Aaltonen, Aleksi
3
Bilgihan, Anil
3
Bowen, John
3
Clement, Michel
3
Füller, Johann
3
Hautz, Julia
3
Hofstetter, Reto
3
Hong, Yili
3
Hutter, Katja
3
Kummer, Michael
3
Law, Chun Hung Roberts
3
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Institution
All
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
5
NET Institute
3
Zentrum für Europäische Wirtschaftsforschung (ZEW)
3
Centre for Economic Performance, LSE
2
London School of Economics (LSE)
2
Fachbereich für Wirtschaftswissenschaften, Universität Paderborn
1
International Congress on Tourism and Information and Communications Technologies <14., 2023, Málaga>
1
International Telecommunications Society (ITS)
1
Universität Mannheim
1
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Published in...
All
Information systems research : ISR
22
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
Management science : journal of the Institute for Operations Research and the Management Sciences
15
Journal of marketing research
13
Tourism management : research, policies, practice
13
Journal of business research : JBR
12
ZEW Discussion Papers
11
Journal of marketing
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
International journal of hospitality management
8
Journal of management information systems : JMIS
8
Journal of travel and tourism marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Marketing Science
8
International journal of contemporary hospitality management
7
Journal of electronic commerce research : JECR
7
Journal of hospitality marketing & management
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
Journal of Hospitality and Tourism Technology
6
ZEW discussion papers
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of hospitality and tourism insights
5
Journal of marketing communications
5
Journal of retailing and consumer services
5
MPRA Paper
5
Online Information Review
5
Technological forecasting & social change : an international journal
5
CESifo Working Paper
4
CESifo working papers
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of advertising : the review of marketing communications
4
International journal of technology marketing : IJTMkt
4
Internet Policy Review
4
Journal of destination marketing & management
4
Journal of promotion management : innovations in planning and applied research
4
Journal of vacation marketing
4
The journal of product & brand management
4
Worldwide Hospitality and Tourism Themes
4
Business Horizons
3
Business horizons
3
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Source
All
ECONIS (ZBW)
449
RePEc
50
Other ZBW resources
45
EconStor
34
BASE
11
USB Cologne (EcoSocSci)
10
Showing
511
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520
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599
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511
Schein & Sein von Social Media Monitoring : Relevanz und Einsatz von Social Media Monitoring in B2C- und B2B-Unternehmen
Eckenhofer, Eva
;
Burger, Johannes
;
Fritsche, Helene
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
60
(
2014
)
3
,
pp. 67-74
Persistent link: https://www.econbiz.de/10010408242
Saved in:
512
For those playing along at home : four perspectives on shared intellectual property in television production
Green, Todd
;
Erickson, Kris
- In:
Journal of media business studies
11
(
2014
)
2
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010424716
Saved in:
513
Consumer-generated ads on Youtube : impacts of source credibility and need for cognition on attitudes, interactive behaviors, and eWOM
Steffes Hansen, Sara
;
Lee, Jin Kyun
;
Lee, Shu-yueh
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 254-266
Persistent link: https://www.econbiz.de/10010424782
Saved in:
514
Trust, psychological need, and motivation to produce
user-generated
content
: a self-determination perspective
Wang, Xuequn
;
Li, Yibai
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 241-253
Persistent link: https://www.econbiz.de/10010424785
Saved in:
515
Effects of social capital and community support on online community members' intention to create
user-generated
content
Li, Guoxin
;
Yang, Xue
;
Huang, Songshan
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 190-199
Persistent link: https://www.econbiz.de/10010424798
Saved in:
516
The reliability of online review helpfulness
Wan, Yun
;
Nakayama, Makoto
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 179-189
Persistent link: https://www.econbiz.de/10010424800
Saved in:
517
Modeling MGC strategies under extreme negative UGC
Qi, Jiayin
;
Qu, Qixing
;
Tan, Yong
;
Mu, Jifeng
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 150-161
Persistent link: https://www.econbiz.de/10010424806
Saved in:
518
User-generated
content
behaviour of the dissatisfied service customer
Presi, Caterina
;
Saridakis, Charalampos
;
Hartmans, Susanna
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1600-1625
Persistent link: https://www.econbiz.de/10010429786
Saved in:
519
Effects of price and
user-generated
content
on consumers' prepurchase evaluations of variably priced services
Noone, Breffni M.
;
McGuire, Kelly A.
- In:
Journal of hospitality & tourism research : JHTR ; the …
38
(
2014
)
4
,
pp. 562-581
Persistent link: https://www.econbiz.de/10010429829
Saved in:
520
Business performance and social media : love or hate?
Paniagua, Jordi
;
Sapena, Juan
- In:
Business horizons
57
(
2014
)
6
,
pp. 719-728
Persistent link: https://www.econbiz.de/10010433300
Saved in:
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