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Search: subject:"Visual perception"
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Subject
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Visuelle Wahrnehmung
315
Visual perception
296
Consumer behaviour
135
Konsumentenverhalten
132
Wahrnehmung
56
Perception
53
eye tracking
53
Werbewirkung
51
Advertising effects
50
Experiment
42
Eye tracking
39
Product design
28
Produktgestaltung
27
Visualisierung
27
Decision
25
Entscheidung
25
Visualization
24
Internet marketing
23
Online-Marketing
23
Deutschland
19
Germany
19
Werbung
17
Brand image
16
Markenimage
16
Brand management
15
Markenführung
15
Neuromarketing
15
Ästhetik
15
Advertising
14
Cognition
14
Kognition
14
Ladengestaltung
14
Online retailing
14
Online-Handel
14
Store design
14
Aesthetics
13
USA
13
Consumer preferences
12
Emotion
12
Kaufentscheidung
12
more ...
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Online availability
All
Undetermined
165
Free
46
Type of publication
All
Article
238
Book / Working Paper
126
Type of publication (narrower categories)
All
Article in journal
167
Aufsatz in Zeitschrift
167
Aufsatz im Buch
42
Book section
42
Hochschulschrift
27
Graue Literatur
19
Non-commercial literature
19
research-article
16
Thesis
13
Collection of articles of several authors
10
Dissertation u.a. Prüfungsschriften
10
Sammelwerk
10
Arbeitspapier
9
Working Paper
9
conceptual-paper
6
Case study
4
Collection of articles written by one author
4
Fallstudie
4
Konferenzschrift
4
Sammlung
4
Aufsatzsammlung
2
Bibliografie enthalten
2
Bibliography included
2
Conference paper
2
Konferenzbeitrag
2
Ratgeber
2
non-article
2
viewpoint
2
Article
1
Ausstellungskatalog
1
Bibliographie
1
Forschungsbericht
1
Guidebook
1
technical-paper
1
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Language
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English
292
German
58
Undetermined
12
French
2
Italian
1
Polish
1
Author
All
Ronft, Steffen
5
Breuer, Christoph
4
Gerstenblüth, Mariana
4
Grebitus, Carola
4
Harris, Jeffrey E.
4
Rumpf, Christopher
4
Schröer, Carsten
4
Triunfo, Patricia
4
Wedel, Michel
4
Beck, Jacob
3
Chen, Yasheng
3
Dahl, Darren W.
3
Dinkel, Michael
3
Hoeffler, Steve
3
Jermias, Johnny
3
Jong, Martijn G. de
3
Meißner, Martin
3
Nayga, Rodolfo M.
3
Orth, Ulrich R.
3
Otterbring, Tobias
3
Panggabean, Tota
3
Qiuzhen, Wang
3
Toubia, Olivier
3
Turow, Joseph
3
Van Loo, Ellen J.
3
Yang, Cathy L.
3
Zhao, Min
3
Zuschke, Nick
3
Adaval, Rashmi
2
Albers, Wulf
2
Behe, Bridget K.
2
Bell, Emma
2
Berghaus, Nadine
2
Bigné Alcañiz, J. Enrique
2
Boatwright, Peter
2
Boerman, Sophie C.
2
Boronczyk, Felix
2
Bradlow, Eric T.
2
Brager, Laura
2
Burke, Raymond R.
2
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Institution
All
Springer Fachmedien Wiesbaden
5
Conference on Human and Machine Vision <1, 1981, Denver, Colo.>
2
Christian-Albrechts-Universität zu Kiel
1
Conference on Human and Machine Vision
1
Copenhagen Business School
1
Department of Economics and Business, Universitat Pompeu Fabra
1
Duale Hochschule Baden-Württemberg Mannheim / Fakultät Wirtschaft
1
Galeria Zachęta
1
International Conference on Pattern Recognition <7, 1984, Montréal>
1
Kassel University Press GmbH
1
Mediencolloquium <1, 2004, Halle, Saale>
1
National Bureau of Economic Research
1
Nomos Verlagsgesellschaft
1
RWTH Aachen
1
Technische Universität Hamburg-Harburg
1
Universität zu Köln
1
Verlag Dr. Kovač
1
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Published in...
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Journal of business research : JBR
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
13
Journal of behavioral decision making
12
Industrial Robot: An International Journal
9
Journal of retailing and consumer services
8
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
8
Eye Tracking in der Sport- und Veranstaltungsbranche
7
Psychology & marketing
5
Journal of advertising : official publication of the American Academy of Advertising
4
HEC Paris research paper series
3
International journal of advertising : the review of marketing communications
3
Journal of advertising research
3
Journal of marketing research
3
SpringerLink / Bücher
3
Behavioral research in accounting
2
Europäische Hochschulschriften / 5
2
Forschungs-/Entwicklungs-/Innovations-Management
2
Foundations and trends in marketing : FTMKT
2
Implementation strategies for improving diversity in organizations
2
Innovatives Markenmanagement
2
International journal of management practice : IJMP
2
International journal of product development : IJPD
2
Journal of agricultural & food industrial organization
2
Journal of marketing
2
Journal of marketing research : JMR
2
Journal of marketing theory and practice : JMTP
2
Journal of nonprofit & public sector marketing
2
Journal of vacation marketing
2
Mannheimer Beiträge zur Betriebswirtschaftslehre
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Moderne Methoden der Marktforschung : Kunden besser verstehen
2
Notes and reports in computer science and applied mathematics
2
Qualitative Market Research: An International Journal
2
Reihe: Kundenorientierte Unternehmensführung
2
Research
2
Routledge companions in business, management and accounting
2
Schriftenreihe Handel und Marketing
2
Schriftenreihe der Bundesanstalt für Arbeitsschutz / Forschung
2
Springer eBook Collection
2
Springer-Gabler Research
2
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Source
All
ECONIS (ZBW)
281
USB Cologne (EcoSocSci)
51
Other ZBW resources
27
RePEc
4
EconStor
1
Showing
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364
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41
Eye tracking as a research method for social media
Roemer, Ellen
;
Thalmann, Julia Kristin
;
Faupel, Ulya
; …
- In:
The SAGE handbook of social media marketing
,
(pp. 161-180)
.
2022
Persistent link: https://www.econbiz.de/10013368569
Saved in:
42
Tourist gaze through computer vision : where, what, how and why?
Zhang, Kun
;
Zhang, Hanqin Qiu
;
Wang, Jingyue
;
Li, Chunlin
; …
- In:
Tourism review
77
(
2022
)
4
,
pp. 1186-1202
Persistent link: https://www.econbiz.de/10013368979
Saved in:
43
Game play and the effectiveness of sponsor signage : visual attention to brand messages in live sport broadcasts
Boronczyk, Felix
;
Rumpf, Christopher
;
Breuer, Christoph
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
5
,
pp. 950-965
Persistent link: https://www.econbiz.de/10013370519
Saved in:
44
Predictable effects of visual salience in experimental decisions and games
Li, Xiaomin
;
Camerer, Colin
- In:
The quarterly journal of economics
137
(
2022
)
3
,
pp. 1849-1900
Persistent link: https://www.econbiz.de/10013349887
Saved in:
45
Equity crowdfunders' human capital and signal set formation : evidence from eye tracking
Butticè, Vincenzo
;
Collewaert, Veroniek
;
Stroe, Silvia
; …
- In:
Entrepreneurship theory and practice : ET&P
46
(
2022
)
5
,
pp. 1317-1343
Persistent link: https://www.econbiz.de/10013389332
Saved in:
46
Using eye-movements to assess underlying factors in online purchasing behaviors
Johnson, Rebecca L.
;
Nambiar, Devika
;
Suman, Gabriella
- In:
International journal of consumer studies
46
(
2022
)
4
,
pp. 1365-1380
Persistent link: https://www.econbiz.de/10013328298
Saved in:
47
Effects of uncertainty visualization on attention, arousal, and judgment
Rose, Anna M.
;
Rose, Jacob M.
;
Rotaru, Kristian
; …
- In:
Behavioral research in accounting
34
(
2022
)
1
,
pp. 113-139
Persistent link: https://www.econbiz.de/10013332074
Saved in:
48
Eye-tracking analysis of chosen tourist offers
Barczak, Mariusz
;
Szymański, Piotr
;
Zsarnoczky, Martin
- In:
Integrating new technologies in international business …
,
(pp. 293-306)
.
2022
Persistent link: https://www.econbiz.de/10014382900
Saved in:
49
Quantitative Analyse des kognitiven Verständnisses in Bezug auf Risikoberichterstattungen von Finanzinstituten : Forschungsbericht zum lehrintegrierten Forschungsprojekt
Georg, Melvin
;
Kahlert, Alexander
;
Kotris, Sascha
; …
-
2019
-
Version 1.0
Persistent link: https://www.econbiz.de/10012798289
Saved in:
50
Contextual effects in consumer research : an investigation of consumer information processing and behavior via the application of eye-tracking methodology
Suurmets, Seidi
-
2019
-
1st edition
Persistent link: https://www.econbiz.de/10012439234
Saved in:
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