Khan, Shahzar Ali; Khan, Verda; Khan, Mohd Asif - In: Journal of Tourism, Heritage & Services Marketing 9 (2023) 1, pp. 37-47
Purpose: Although volunteer tourism has been studied via several theoretical lenses, little is known about the … volunteer tourism programs. Implications: Volunteer tourism organisers will get help from the present study's findings to design … or improve volunteer tourism programs and activities accordingly, resulting in improved volunteer tourism experiences and …