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William Lazer
3
American Marketing Association
2
Biography
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History of marketing thought
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Marketing theory
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Lazer, William
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Journal of historical research in marketing
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Journal of Historical Research in Marketing
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1
William
Lazer
: reflections on my American Marketing Association presidency
Lazer, William
- In:
Journal of historical research in marketing
6
(
2014
)
4
,
pp. 548-562
Persistent link: https://www.econbiz.de/10010434528
Saved in:
2
William
Lazer
: reflections on my American Marketing Association presidency
Lazer, William
- In:
Journal of Historical Research in Marketing
6
(
2014
)
4
,
pp. 548-562
such account has been published of
William
Lazer
’s term as President of the AMA. …
Persistent link: https://www.econbiz.de/10014873426
Saved in:
3
William
Lazer
: reflections on my career
Lazer, William
- In:
Journal of historical research in marketing
5
(
2013
)
2
,
pp. 231-243
Persistent link: https://www.econbiz.de/10009758434
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