CABALLERO-LUQUE, ANTONIO; ARAGONÉS-BELTRÁN, PABLO; … - In: International Journal of Information Technology & … 09 (2010) 03, pp. 419-436
Today, most institutions use their website as one of the major means of consolidating communications channels within their organization and among their customers and users. Nevertheless, many of these organizations either have not clearly formulated the goals they want to achieve through their...