Chen, Tom; Ou Yang, Shirley; Leo, Cheryl - In: Journal of Service Theory and Practice 27 (2017) 6, pp. 1145-1166
affirm nine subthemes that underlie three key themes: co-creation dynamics, efforts, and betterment. The authors provide a … convergent insights into the interplay of dynamics, efforts, and betterment experienced by employees transitioning to a value co …