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Search: subject:"bottom of the pyramid"
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Developing countries
89
Entwicklungsländer
84
bottom of the pyramid
71
Bottom of the pyramid
64
Armutsbekämpfung
48
Poverty reduction
48
Low income
43
Niedrigeinkommen
43
India
42
Bottom of the Pyramid
38
Indien
38
Innovation
38
Corporate social responsibility
37
Target group
37
Zielgruppe
37
Corporate Social Responsibility
36
Consumer behaviour
32
Konsumentenverhalten
32
Multinationales Unternehmen
29
Transnational corporation
29
Poverty
26
Business model
22
Armut
21
Emerging economies
21
Geschäftsmodell
21
Schwellenländer
21
Social economy
19
Sozialwirtschaft
19
Entrepreneurship
17
Innovation management
17
Innovationsmanagement
17
Microfinance
17
Sustainable development
14
Betriebliche Wertschöpfung
13
Nachhaltige Entwicklung
13
Value creation
13
Globalization
12
emerging markets
12
Emerging markets
11
Entrepreneurship approach
11
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Undetermined
130
Free
54
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Article
189
Book / Working Paper
39
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Article in journal
136
Aufsatz in Zeitschrift
136
research-article
18
Working Paper
11
Aufsatz im Buch
8
Book section
8
Graue Literatur
7
Non-commercial literature
7
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6
Article
5
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3
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3
conceptual-paper
3
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2
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1
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1
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English
196
Undetermined
31
German
1
Author
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Chikweche, Tendai
5
Herstatt, Cornelius
5
Singh, Ramendra
5
Tiwari, Rajnish
5
Agarwal, Nivedita
4
Duysters, Geert
4
Fletcher, Richard
4
Gupta, Shruti
4
Lowe, Ben
4
Netessine, Serguei
4
Popescu, Ioana
4
SadreGhazi, Shuan
4
Uppari, Bhavani Shanker
4
Brem, Alexander
3
Chu, Rongwei
3
Dembek, Krzysztof
3
Gupta, Suraksha
3
Hasan, Md. Rajibul
3
Leonhardt, James M.
3
Omar, Maktoba
3
AVINA, Fundación
2
Adebayo, Nathaniel Adeyemi
2
Akter, Shahriar
2
Albert, Martin
2
André, Thomas
2
Angot, Jaques
2
Arnold, Marlen
2
Bass, A. Erin
2
Basu, Shubhabrata
2
Baumüller, Heike
2
Beninger, Stefanie
2
Bentsen, Nina
2
Borchardt, Miriam
2
Cervantes, Mauricio
2
Chakrabarti, Ronika
2
Chakrabarty, Subrata
2
Chatterjee, Suparna
2
Desroches, Gilles Vermot
2
Gold, Stefan
2
Grottke, Michael
2
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Institution
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Inter-American Development Bank
4
United Nations University-Maastricht Economic Research Institute of Innovation and Technology (UNU-MERIT)
4
University of Western Sydney
4
Inter-American Development Bank (IDB)
3
United Nations University, Maastricht Economic and social Research and training centre on Innovation and Technology
3
HAL
2
Institut für Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
2
Netherlands Development Organization (SNV)
2
William Davidson Institute, University of Michigan
2
World Resources Institute (WRI)
2
Banco Interamericano de Desarrollo (BID)
1
College of Business
1
EconWPA
1
Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)
1
Fakulteta za Management, Univerza na Primorskem
1
Institut de Préparation à l'Administration et à la Gestion (IPAG)
1
School of Marketing
1
University of Stellenbosch. Faculty of Engineering. Dept. of Industrial Engineering.
1
World Institute for Development Economic Research (UNU/WIDER), United Nations University
1
World Scientific Publishing Co. Pte. Ltd.
1
Zentrum für Entwicklungsforschung (ZEF), Rheinische Friedrich-Wilhelms-Universität Bonn
1
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Published in...
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Journal of business research : JBR
6
Conversations and Empirical Evidence in Microfinance
5
Marketing theory
5
Technological forecasting & social change : an international journal
5
Faculty & research / Insead : working paper series
4
IDB Publications (Working Papers)
4
Journal of global marketing
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
MERIT Working Papers
4
Business & society
3
IEEE transactions on engineering management : EM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of business and emerging markets : IJBEM
3
International journal of emerging markets
3
Journal of Business Ethics
3
Journal of business ethics : JOBE
3
Journal of business logistics
3
Journal of international consumer marketing
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
Qualitative Market Research: An International Journal
3
UNU-MERIT Working Paper Series
3
African journal of science, technology, innovation & development : AJSTID
2
Asian journal of management cases : AJMC
2
Business horizons
2
Entrepreneurship theory and practice : ET&P
2
Innovation and sustainability in base of the pyramid markets
2
International Journal of Emerging Markets
2
International Journal of Services, Economics and Management
2
International Marketing Review
2
International business review : the official journal of the European International Business Academy
2
International journal of business and globalisation : IJBG
2
International marketing review
2
Journal of Consumer Marketing
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of retailing and consumer services
2
Qualitative market research : an international journal
2
Small enterprise research
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
The European journal of development research : journal of the European Association of Development Research and Training Institutes (EADI)
2
The journal of consumer marketing
2
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Source
All
ECONIS (ZBW)
153
RePEc
37
Other ZBW resources
23
EconStor
10
BASE
5
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61
Selling off-grid light to liquidity constrained consumers
Uppari, Bhavani Shanker
;
Popescu, Ioana
;
Netessine, Serguei
-
2017
-
Revised version of 2016/35/DSC/TOM
Persistent link: https://www.econbiz.de/10011695131
Saved in:
62
Consumer Education and Regret Returns in a Social Enterprise
Calmon, Andre P.
;
Rajasingh, Diana J.
;
Romero, Gonzalo
; …
-
2017
-
Revised version of 2016/88/TOM
Persistent link: https://www.econbiz.de/10011695292
Saved in:
63
Selling off-grid light to liquidity constrained consumers
Uppari, Bhavani Shanker
;
Popescu, Ioana
;
Netessine, Serguei
-
2017
-
Revised version of 2017/13/DSC/TOM
Persistent link: https://www.econbiz.de/10011704306
Saved in:
64
Consumer adoption of pro-poor service innovations in subsistence marketplaces
Hasan, Md. Rajibul
;
Lowe, Ben
;
Petrovici, Dan
- In:
Journal of business research : JBR
121
(
2020
),
pp. 461-475
Persistent link: https://www.econbiz.de/10012417368
Saved in:
65
Aspirational consumption at the bottom of pyramid : a review of literature and future research directions
Srivastava, Abhinav
;
Mukherjee, Srabanti
; …
- In:
Journal of business research : JBR
110
(
2020
),
pp. 246-259
Persistent link: https://www.econbiz.de/10012237845
Saved in:
66
Methodology for robustness analysis to supply chain disruptions
Polo, Andrés
;
Muñoz, Dairo
;
Cañon, Adrián
;
Escobar, …
- In:
International journal of logistics systems and …
36
(
2020
)
4
,
pp. 547-588
Persistent link: https://www.econbiz.de/10012284972
Saved in:
67
Market maketh magic : consequences and implications of market choice for frugal innovation
Neumann, Lukas
;
Winterhalter, Stephan
;
Gassmann, Oliver
- In:
International journal of technology management : IJTM
83
(
2020
)
1/3
,
pp. 55-77
Persistent link: https://www.econbiz.de/10012286809
Saved in:
68
The evolution of base of the pyramid approaches and the role of multinational and domestic business ventures : value-commitment and profit-making perspectives
Borchardt, Miriam
;
Ndubisi, Nelson Oly
;
Chiappetta …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 171-180
Persistent link: https://www.econbiz.de/10012289992
Saved in:
69
Transcending the pyramid : opportunity co-creation for social innovation
Silva, Muthu de
;
Khan, Zaheer
;
Vorley, Tim
;
Zeng, Jing
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 471-486
Persistent link: https://www.econbiz.de/10012291222
Saved in:
70
The role of perceived economic well-being and conspicuous consumption in creating customer wealth
Sinha, Neena
;
Verma, Pranay
- In:
International journal of business and globalisation : IJBG
25
(
2020
)
4
,
pp. 519-534
Persistent link: https://www.econbiz.de/10012270911
Saved in:
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