Ţarcă, Naiana; Vătuiu, Teodora; Popa, Adela - In: Annals of the University of Petrosani, Economics 9 (2009) 2, pp. 307-312
In order to face the new market environment which is in constant change, the company must place the customer in the centre of its attention. As a result, the company will not follow, first of all, the benefit brought by a certain successful business, but to develop long-term business...