Mahpour, Alireza; Baghestani, Amirhossein; Mamdoohi, … - In: Decision analytics journal 6 (2023), pp. 1-13
Discrete choice models have been widely used to model individuals' decision-making processes in numerous contexts … factors, such as the psychological impact on the destination choice process, can explain heterogeneity among individuals. This … individuals for two types of grocery and clothing in Tehran, Iran. The heterogeneity in destination choice behavior is captured by …