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Search: subject:"commitment-trust theory"
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Relationship marketing
8
Beziehungsmarketing
7
Commitment-trust theory
7
commitment-trust theory
6
Consumer behaviour
5
Konsumentenverhalten
5
Lieferantenmanagement
3
Online retailing
3
Online-Handel
3
Structural equation model
3
Strukturgleichungsmodell
3
Supplier relationship management
3
Confidence
2
Customer satisfaction
2
E-commerce
2
Electronic Commerce
2
Innovation adoption
2
Innovationsakzeptanz
2
Kundenzufriedenheit
2
Loyalty
2
Relationship quality
2
Vertrauen
2
customer loyalty
2
relationship marketing
2
Agility
1
Agri-food enterprises
1
Agro-industry
1
Agroindustrie
1
Aktienrückkauf
1
Automotive industry
1
B-to-B-Marketing
1
Bank
1
Behavioral economics
1
Behavioral intention
1
Business ethics
1
Business start-up
1
Business-to-business marketing
1
COVID-19
1
Celebrity endorsement
1
Celebrity-Werbung
1
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Undetermined
10
Free
2
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Article
16
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15
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15
research-article
1
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English
16
Author
All
Agag, Gomaa
2
Ahmed, Waqar
1
Anastasopoulou, Eleni
1
Apostolopoulos, Nikolaos
1
Balqiah, Tengku Ezni
1
Bhandari, Avishek
1
Chih, Wen-Hai
1
Ciganek, Andrew P.
1
Ciptoheriyanto, Priyono
1
Dar, Imran Bashir
1
Deitz, George D.
1
Dennis, Charles
1
Eckert, Jim
1
El-Masry, Ahmed A.
1
Fox, Joseph D.
1
Golden, Joanna
1
Gulzar, Amir
1
Halim, Rizal Edy
1
Hansen, John D.
1
Ho, Jessica Sze Yin
1
Hoffmann, Carina
1
Hsu, Li-Chun
1
Huang, I‐Chiao
1
Junaid Siddique
1
Kakouris, Alexandros
1
Kenning, Peter
1
Lee, Hwansoo
1
Liarnkobas, Panagiōtēs
1
Liou, Dah-Kwei
1
Liu, En-Ru
1
Morgan, Robert M.
1
Moritz, Alexandra
1
Muhammad Farrukh Abid
1
Ooi, Keng-Boon
1
O’Reilly, Kelley
1
Petropoulos, Dimitrios
1
Shaikh, Arisa
1
Shamim, Amjad
1
Shao, Zhucheng
1
Susanto, Aries
1
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Accounting and finance
1
Asia Pacific Journal of Marketing and Logistics
1
Decision : official journal of Indian Institute of Management Calcutta
1
European research studies
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information systems and e-business management : ISeB
1
International journal of consumer studies
1
International journal of entrepreneurship and small business : IJESB
1
International journal of hospitality management
1
Journal of business ethics : JOBE
1
Journal of global information management : an official publication of the Information Resources Management Association
1
Journal of international food & agribusiness marketing
1
Journal of promotion management : innovations in planning and applied research
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
15
Other ZBW resources
1
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16
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1
Will social media celebrities drive me crazy? : exploring the effects of celebrity endorsement on impulsive buying behavior in social commerce
Shao, Zhucheng
;
Ho, Jessica Sze Yin
;
Tan, Garry Wei-Han
; …
- In:
International journal of consumer studies
48
(
2024
)
3
,
pp. 1-22
Persistent link: https://www.econbiz.de/10014531757
Saved in:
2
Agri-food enterprises and relationship marketing during COVID-19 : a primary data research through
commitment-trust
theory
Apostolopoulos, Nikolaos
;
Kakouris, Alexandros
; …
- In:
Journal of international food & agribusiness marketing
36
(
2024
)
1
,
pp. 3-22
Persistent link: https://www.econbiz.de/10014514533
Saved in:
3
Integrating the
commitment-trust
theory
to gauge customers loyalty in riding services
Muhammad Farrukh Abid
;
Junaid Siddique
;
Gulzar, Amir
; …
- In:
Journal of promotion management : innovations in …
29
(
2023
)
3
,
pp. 305-337
Persistent link: https://www.econbiz.de/10013550343
Saved in:
4
Masterful scholarly competences and the development of impactful B2B marketing theory : contributions of Dr. Shelby D. Hunt
Deitz, George D.
;
Hansen, John D.
;
Fox, Joseph D.
; …
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 368-377
Persistent link: https://www.econbiz.de/10014455118
Saved in:
5
More than a financial alternative : discovering equity crowdfunding as a tool for entrepreneurial ventures to acquire loyal customers
Hoffmann, Carina
;
Moritz, Alexandra
;
Kenning, Peter
- In:
International journal of entrepreneurship and small …
47
(
2022
)
1
,
pp. 82-108
Persistent link: https://www.econbiz.de/10013455493
Saved in:
6
Understanding influence of supply chain relationships in retail channels on risk management
Shaikh, Arisa
;
Ahmed, Waqar
- In:
Decision : official journal of Indian Institute of …
49
(
2022
)
1
,
pp. 153-176
Persistent link: https://www.econbiz.de/10013277552
Saved in:
7
The relationship between stock repurchase completion rates, firm reputation and financial reporting quality : a
commitment-trust
theory
perspective
Bhandari, Avishek
;
Golden, Joanna
;
Walker, Kenton
; …
- In:
Accounting and finance
62
(
2022
)
2
,
pp. 2687-2724
Persistent link: https://www.econbiz.de/10013325725
Saved in:
8
The role of co-creation activities, trust and gender on higher education marketing performance
Sutarso, Yudi
;
Halim, Rizal Edy
;
Balqiah, Tengku Ezni
; …
- In:
European research studies
20
(
2017
)
3A
,
pp. 825-845
Persistent link: https://www.econbiz.de/10012219111
Saved in:
9
E-commerce ethics and its impact on buyer repurchase intentions and loyalty : an empirical study of small and medium Egyptian businesses
Agag, Gomaa
- In:
Journal of business ethics : JOBE
154
(
2019
)
2
,
pp. 389-410
Persistent link: https://www.econbiz.de/10011989006
Saved in:
10
The stickiness intention of group-buying websites : the integration of the
commitment-trust
theory
and e-commerce success model
Wang, Wei-Tsong
;
Wang, Yi-Shun
;
Liu, En-Ru
- In:
Information & management : the internat. journal of …
53
(
2016
)
5
,
pp. 625-642
Persistent link: https://www.econbiz.de/10011530473
Saved in:
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