BOŞCOR, Dana; BĂLTESCU, Codruţa-Adina - In: Management & Marketing 8 (2013) Special-Issue, pp. 87-94
The eating habits have met important changes lately, and the consumption of fast food products is, no doubt, an essential coordinate of this evolution. The fast pace of daily life associated with sedentary and convenience of young generations are factors favoring the proliferation of fast food...