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Search: subject:"dissociative outgroup"
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To be or not to be equal : the impact of pride on brands associated with dissociative out-groups
Lu, Yue
;
Wang, Zhanqing
;
Yang, Defeng
;
Kakuda, Nakaya
- In:
The journal of product & brand management
31
(
2022
)
1
,
pp. 127-148
Persistent link: https://www.econbiz.de/10012798139
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How to display products available in multiple color saturation : fit between saturation and position
Huang, Yunhui
;
Yang, Lu
;
Liu, Min
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 809-819
Persistent link: https://www.econbiz.de/10013165447
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