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Search: subject:"employment brand equity"
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Corporate image
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Employment brand equity
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Intention to pursue job opportunities
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corporate image
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employment brand equity
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Jeon, Byung Joo
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1
Effective
employment
brand
equity
through sustainable competitive advantage, marketing strategy, and corporate image
Kim, Kyung Hoon
;
Jeon, Byung Joo
;
Jung, Hong Seob
;
Lu, Wei
- In:
Journal of Business Research
65
(
2012
)
11
,
pp. 1612-1617
hospital's sustainable competitive advantage, marketing strategy, and
employment
brand
equity
can influence the intention of …
Persistent link: https://www.econbiz.de/10010588285
Saved in:
2
Effective
employment
brand
equity
through sustainable competitive advantage, marketing strategy, and corporate image
Kim, Kyung Hoon
;
Jeon, Byung Joo
;
Jung, Hong Seob
;
Lu, Wei
- In:
Journal of Business Research
64
(
2011
)
11
,
pp. 1207-1211
and finds that a hospital's sustainable competitive advantage, marketing strategy, and
employment
brand
equity
can …
Persistent link: https://www.econbiz.de/10010573735
Saved in:
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