Singh, Narendra; Gupta, Karnika - In: Social Responsibility Journal 9 (2013) 1, pp. 4-18
environmental attitude that can drive the specific ecological behaviour of Indian consumers. Further, it defines environmental … constructs of environmental attitude (EA) and ecological behaviour (EB) are measured using standardized scales with modifications … predictors of EB. Further, developing a positive environmental attitude is a step to achieve sustainable environment. Research …