Kahiya, Eldrede T. - In: Asia Pacific Journal of Marketing and Logistics 29 (2017) 1, pp. 145-170
Purpose The purpose of this paper is to appraise methodological rigor in the application of discriminant analysis (DA) in export-focused research and to offer guidelines for future studies. Design/methodology/approach The sample includes 89 empirical peer-reviewed studies, comprising 102 models...