Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"information acceptance model"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
2
IACM
2
Innovation adoption
2
Innovationsakzeptanz
2
Konsumentenverhalten
2
Viral marketing
2
Virales Marketing
2
information acceptance model
2
Emotion
1
Internet marketing
1
MWOM
1
Mobile Business
1
Mobile business
1
Mobile communications
1
Mobile phone
1
Mobilkommunikation
1
Mobiltelefon
1
Online-Marketing
1
SEM
1
SMI
1
Social Web
1
Social network
1
Social web
1
Soziales Netzwerk
1
Structural equation model
1
Strukturgleichungsmodell
1
WhatsApp
1
brand positioning
1
digital consumer
1
digital engagement
1
digital strategies
1
emotional relationship
1
followers
1
messaging applications
1
mobile purchase intention
1
mobile word of mouth
1
opinion leaders
1
predictive model
1
social media influencers
1
social networks
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Argila-Irurita, Ana
1
Arroyo-Cañada, Francisco-Javier
1
Doğan, Seden
1
Elwalda, Abdulaziz
1
Erkan, Ismail
1
Nardali, Sinan
1
Rahman, Mushfiqur
1
Roldan-Gallego, Juan Sebastián
1
Sánchez-Torres, Javier A.
1
more ...
less ...
Published in...
All
International journal of internet marketing and advertising : IJIMA
1
International journal of technology marketing : IJTMkt
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Are social media influencers effective? : an analysis of information adoption by followers
Roldan-Gallego, Juan Sebastián
;
Sánchez-Torres, Javier A.
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
2
,
pp. 188-211
Persistent link: https://www.econbiz.de/10014310274
Saved in:
2
Text me on WhatsApp, let us talk about brands! : the power of mobile word of mouth on mobile purchase intention
Erkan, Ismail
;
Elwalda, Abdulaziz
;
Rahman, Mushfiqur
; …
- In:
International journal of internet marketing and …
13
(
2019
)
3
,
pp. 218-234
Persistent link: https://www.econbiz.de/10012140343
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
