ROMAN, Costantin; ROMAN, Aureliana-Geta; MEIER, Elena; … - In: Theoretical and Applied Economics XVIII(2014) (2014) 12(601), pp. 13-26
The management decision process is becoming increasingly complex in the current stage, characterized by shorter product life cycles, increasingly higher variety of products and services, rapid changes in technology, low predictability of customer preferences and a larger number of markets and...