Begashe, Betty Amos; Matotola, Salum; Mgonja, John Thomas - In: Cogent business & management 11 (2024) 1, pp. 1-16
This study examines the demographic determinants for the choice of wildlife attractions among international repeat tourists in Tanzania to provide valuable insights for destination planning and marketing. The study employed binary logistic regression analysis and cross-tabulation to assess the...